LOS ANGELES - Shon Anthony worked for a number of big businesses for many years before deciding to start her own business. Now at the age of 32, she is the owner of what is now fast becoming the number one dating site for Black women looking to date outside their race, Swirl Society. The web site has expanded its offerings and has launched a new service offering the same experience for single Black males who are serious about meeting compatible partners and finding a long term relationship outside their own race.

The original inspiration for her business came from the constant reports of how hard it was for a black women to find a partner, added with the depressing statistic that close to 46% of black women were unmarried.

Fast forward 12 months and due to increased demand the service has been expanded to include a multitude of races on both sites who are looking to date Black males and females. Despite the obvious negativity in some areas of society to interracial dating, Shon was amazed at the large number of emails and demand she received asking to expand the service.

She comments, "Finding a partner is all about making sure you're right for each other, and this extends beyond race, personality, common interests and looks, it's about overall compatibility. Swirl Society helps singles find out more about themselves, empowering them to make better relationship decisions. There are not only many single Americans, but people from all over the world who just don't know where to look when they are interested in dating interracially. Swirl Society can help by providing a framework to understand what you are looking for and what you want out of a relationship and then match you with someone who shares similar goals, dreams and desires."

She continues, "We have removed the guess work and fear of wondering if the person you are attracted to on a dating site is interested in dating interracially. We are aiming to be more than just a dating site by improving all aspects of our members' lives by offering all site members free access to exercise and meals plans and personalized training guidance from the site's very own personal trainer."