Today's Date: March 21, 2023
2023 International Forum on Consciousness to Explore Nature, Earth and Humanity: Evolution of Connection   •   High-Risk Pregnancy Expert Joins NYU Langone Health as Director of Maternal-Fetal Medicine   •   Xentria Announces Peer Reviewed Publication of Biosimulation Model in Frontiers in Pharmacology Journal   •   Spearmint Energy Expands Portfolio with Acquisition of 900 MW of Energy Storage Development Assets in ERCOT Power Market   •   Wugen Announces CEO Transition   •   Edgewise Therapeutics to Present at the Stifel 2023 CNS Days on March 28, 2023   •   HELLAS LEADS INDUSTRY SUSTAINABILITY EFFORTS WITH STRONG COMMITMENT TO INTEGRATE ESG PRACTICES   •   Axel Hoos, MD, PhD, Joins NextPoint Therapeutics Board of Directors   •   PAN GLOBAL EXPECTED TO BENEFIT FROM THE INCLUSION OF COPPER IN THE 2023 EU CRITICAL MINERALS AND METALS LIST   •   Maple Leaf Foods and Earth Rangers Unite Thousands of Canadian Children to Make Fighting Climate Change a Daily Habit   •   ACE Parking Surpasses One Million All-Electric, Zero-Emission Miles with Lightning eMotors Lightning ZEV4™ & Lightning   •   Car IQ Pay Teams Up With USAC to Launch "The Fab Four" Racing Competition For Female Drivers   •   ReCode Therapeutics to Present at BMO Biopharma Spotlight Series: Novel Technologies for the Delivery of Genetic Medicines   •   Fidelity Research: America’s Retirement Preparedness Level Declines Amid Continued Volatility   •   Leadership expert refreshes ancient archetypes in empowering book that transforms negative labels into leadership potential for   •   ONSCREEN Launches the Moment TV-Based Senior Video Calling Device   •   Direct Biologics Announces Initiation of Phase 1 Clinical Trial for Medically Refractory Crohn’s Disease   •   INSPīR CARNEGIE HILL USING MACHINE VISION, AI AND EDGE COMPUTING TO HELP RESIDENTS STAY SAFE   •   Tech4Nature: Why Healthy Forests Mean Healthy People   •   A Unified Mission to Stop Human Trafficking and Violence Against Women and Children Between Justice for Women International and
Bookmark and Share

Black Colleges Benefit from Ford Initiative

- Ford, in partnership with the Tom Joyner Foundation, will challenge students, alumni, faculty and friends to conduct test drives at local dealerships to support their alma mater.

- Each validated test drive will result in a $25 donation to the Tom Joyner Foundation up to $250,000

- The "Drive One For Your HBCU's" initiative kicks off just in time for the launch of the annual Ford Black College Road Trip Program and the HBCU football season

- The Ford Black College Road Trip will begin on October 23 at Florida A&M University and will culminate at the 2009 Bayou Classic in New Orleans Thanksgiving Weekend

DEARBORN, Mich.,  -- This fall, Historically Black College & University (HBCU) football fans will have more than on-field rivalry to focus on. Ford, in partnership with the Tom Joyner Foundation, is challenging HBCU students, alumni, faculty and friends to conduct test drives at local Ford dealerships to support their alma mater. Each validated test drive will result in a donation to the Tom Joyner Foundation up to $250,000. The entire program is geared toward raising funds for HBCU's and falls in line with Ford's efforts in improving educational attainment for all.

"The Drive One For Your HBCU's" program is an initiative that is designed to encourage those within and outside of the HBCU community to get on board in our efforts to raise funds for HBCU's and ultimately education," said Crystal Worthem, multicultural marketing manager, Ford Motor Company. "We want HBCU fans to get out and take a drive in one of our newest products, knowing that their drive is benefitting their favorite HBCU. It's about giving people a chance to take a spin in some of our products like the new 2010 Ford Taurus and 2010 Ford Fusion while also giving back. Partnering with Tom Joyner and the Tom Joyner Foundation on this initiative was the ideal fit for us as Tom also has such a rich history in supporting HBCU's."

"Ford has always been a big supporter of the HBCU's, and a supporter of the Tom Joyner Foundation," said Tom Joyner. "I am pleased that we are going to be working together with Ford to raise awareness and raise funds for the students attending these schools We are going to encourage all the HBCU alumni and supporters to get out and drive a Ford to help keep a kid in school."

The test-drive program kicks off on October 21 and runs until January 4, 2010. The program allows for various entry points including online at, during the various stops of the Ford Black College Road Trip and during the 2009 Bayou Classic in New Orleans. The goal of the program is to secure a total of 10,000 test drives before the program wraps up in January with $25 being donated for each test drive taken. The Tom Joyner Morning Show will serve as additional outlets for information and reminders on the program throughout the campaign.

2009 Ford Black College Road Trip

The 2009 Ford Black College Road Trip is back for its ninth year and this time Author and Chairman & CEO of FraserNet, George Fraser is onboard. The tour, which kicks off at Florida A&M University on October 23, will include On-Campus Takeovers featuring some of Ford's latest products like the 2010 Ford Taurus that comes equipped with 10 class-exclusive features as well as networking sessions hosted by George Fraser. Fraser will be onsite during the road trip program presenting: The Goal of Networking: Why Do Some Relationships Never Work and Others Seem to Click." at select business schools. In addition, Ford will be onsite during game day weekend at the select stops of the 2009 tour with opportunities to check out its latest products and to register for the "Drive One For Your HBCU'" program.

    2009 Tour Schedule
    FAMU                              October 23-24
    Clark Atlanta University          October 29-31
    Tuskegee University               November 5-7
    Howard University                 November 12-14
    Bayou Classic                     Thanksgiving Weekend

For more information on the "Drive One For Your HBCU" Program, please visit

About Ford Motor Company

Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 201,000 employees and about 90 plants worldwide, the company's automotive brands include Ford, Lincoln, Mercury and Volvo. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford's products, please visit

About The Tom Joyner Foundation

Founded in 1998, the Tom Joyner Foundation has raised more than $55 million to help keep students enrolled in black colleges. It has assisted more than 14,000 students and worked with more than 100 HBCUs. For more information about the Foundation go to (

Go to for news releases and high-resolution photographs.


SOURCE Ford Motor Company 

STORY TAGS: ford, initiative, motor, company, benefit, black, african, american, college, university, student, higher, learning, scholarship

Back to top
| Back to home page

White House Live Stream
alsharpton Rev. Al Sharpton
9 to 11 am EST
jjackson Rev. Jesse Jackson
10 to noon CST


Sounds Make the News ®
Atlanta - WAOK-Urban
Berkley / San Francisco - KPFA-Progressive
Chicago - WVON-Urban
KJLH - Urban
Los Angeles - KJLH - Urban
WKDM-Mandarin Chinese
New York - WKDM-Mandarin Chinese
New York - WADO-Spanish
WBAI - Progressive
New York - WBAI - Progressive
Washington - WOL-Urban

Listen to United Natiosns News