Today's Date: March 19, 2024
Illuminating Widespread Bias in Education Leadership: Women Leading Ed Releases First-Ever Survey of Women Leaders from Across t   •   Wyndham's Women Own the Room Initiative Drives Over One Dozen Hotel Openings   •   Waldo International School Celebrates Women's History Month with Inspirational Speakers   •   Turning Clutter into Cash: Nextdoor Insights Reveal an Upcycling Opportunity in America’s Annual Spring Cleaning Trend   •   ProLogium Showcases Path to De-carbonization with Its Exclusive Solid-State Battery at Taipei Net Zero City Expo   •   “Unfortunately, not a lot has changed for girls in football.”   •   Northwest Harvest Announces Partnership with Network of Giving   •   Trnd Launches Advanced Brand Analytics   •   RepRisk ESG risk data now available to Bloomberg Data Management Services customers   •   Jilly Bing Launches First True-to-Life Asian American Doll at Toys"R"Us at Macy's   •   Accelerate Learning and CloudLabs Partner to Bring Gamified STEM Simulations to K-12 Schools   •   Sprouts Farmers Market Announces New NIL Deals   •   Back Market Plugs into Google Cloud to Power Global Expansion and Support Sustainability Mission   •   Best Life Insurance Plans for Women - Our Top Picks for 2024   •   Varsity Tutors Rolls Out 2024 Summer Learning Programming   •   Viridi Energy Acquires Maine Digester Facility for Industry-Leading Biosolids-to-RNG Project   •   Republic of Zambia to Become First Nation to Join Operation HOPE's 'Financial Literacy for All' Initiative   •   Spiritus Announces the First “Carbon Orchard” for Direct Air Capture, will Sequester 2 Megatons of Carbon Annually i   •   NEW BOOK ENERGIZES MID-CAREER WOMEN BY PROMOTING INTENTIONAL SELF-ADVOCACY AND REJECTING SOCIETAL NORMS THAT HOLD WOMEN BACK   •   EA SPORTS FC™ Announce New Sponsorship of UEFA’s Women in Football Leadership Programme
Bookmark and Share

MANSCAPED™ Named Official Sponsor of Bad Boy Mowers Crossover Classic

SAN DIEGO , November 24 /Businesswire/ - 2020 has been a roller coaster for sports but one thing has remained constant: MANSCAPED’s persistent sports marketing efforts and dedication to keeping fans engaged and entertained. That’s why the global leader in men’s below-the-waist grooming is sponsoring Bad Boy Mowers Crossover Classic, the inaugural NCAA Division I college basketball tournament taking place at the iconic Sanford Pentagon in Sioux Falls, South Dakota, from November 25-27.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201124006026/en/

MANSCAPED is excited to support the Bad Boy Mowers Crossover Classic and to give sports fans what they want: courtside signage and those oh-so-entertaining MANSCAPED commercials. (Graphic: Business Wire)

MANSCAPED is excited to support the Bad Boy Mowers Crossover Classic and to give sports fans what they want: courtside signage and those oh-so-entertaining MANSCAPED commercials. (Graphic: Business Wire)

“We’ve been pulling for the Crossover Classic to come to fruition as avid sports fans. And as sponsors, we’re glad we are able to support the event and hardworking players,” said Joey Kovac, Senior Director of Marketing at MANSCAPED. “We look forward to having a presence at all the games, and bringing this tournament to the homes of so many sports fans over the holiday.”

The focal point of the partnership is MANSCAPED’s courtside perimeter logo placement at Sanford Pentagon. The 160,000-square-foot, 3,250-seat, five-sided facility has hosted a slew of regional and national NCAA tournaments and will welcome twelve of the best NCAA Division I basketball teams and elite college athletes this week. While spectators will not be seated within the venue, fans worldwide can catch the action on the live broadcast airing across the networks of ESPN throughout the three-day tournament, complete with those much-adored MANSCAPED commercials.

“Below-the-waist grooming and planning a college basketball tournament during a pandemic have a lot in common. It takes the rights tools (and tests) to pull it off successfully,” said Lea Miller-Tooley, Tournament Director. “We are proud to partner with MANSCAPED and appreciate their involvement and support of the Bad Boy Mowers Crossover Classic.”

This sponsorship is announced as MANSCAPED was ranked the #2 searched brand in sports and entertainment of 2020 in SponsorUnited’s always anticipated Year In Review. Although uncertainty has clouded the majority of this year, we are certain that MANSCAPED will continue to strategically grow its sports marketing vertical and support sports teams, professionals, organizations, and fans for years to come.

About MANSCAPED™:

Founded in 2016, San Diego, California-based MANSCAPED is the global leader in men's grooming and hygiene below-the-waist, trusted by over 2 million men worldwide. The product range includes only the best tools, formulations, and accessories for a simple and effective male grooming routine. MANSCAPED offers direct-to-consumer shipping in more than 30 countries, spanning the United States, Canada, Australia, New Zealand, the United Kingdom, and the European Union. Retail placement includes Target and Best Buy locations throughout the U.S., with further retail availability coming soon. MANSCAPED.com is a one-stop shopping destination for men looking for a brand that is focused on the needs of what has, for too long, been a sensitive and often taboo subject. For more information, visit the website or follow on Facebook, Instagram, Twitter, TikTok, YouTube, and Triller.


STORY TAGS: Photo/Multimedia, Contract/Agreement, Sports, General Sports, Online Retail, Women, Marketing, Advertising, Communications, Men, Retail, Consumer, Basketball, California, United States, North America,

Video

White House Live Stream
LIVE VIDEO EVERY SATURDAY
alsharpton Rev. Al Sharpton
9 to 11 am EST
jjackson Rev. Jesse Jackson
10 to noon CST


Video

LIVE BROADCASTS
Sounds Make the News ®
WAOK-Urban
Atlanta - WAOK-Urban
KPFA-Progressive
Berkley / San Francisco - KPFA-Progressive
WVON-Urban
Chicago - WVON-Urban
KJLH - Urban
Los Angeles - KJLH - Urban
WKDM-Mandarin Chinese
New York - WKDM-Mandarin Chinese
WADO-Spanish
New York - WADO-Spanish
WBAI - Progressive
New York - WBAI - Progressive
WOL-Urban
Washington - WOL-Urban

Listen to United Natiosns News