Menstrual Hygiene Day: INTIMINA Shares How You Can Help End Period Poverty

SAN JOSE, Calif. , May 24 /Businesswire/ - In 2022, when technology is running the world and our lives seem to be much better because of it, there is still a massive need to celebrate Menstrual Hygiene Day (May 28). On this day, INTIMINA is helping to raise awareness of the importance of menstrual hygiene for women, girls, and all people who menstruate worldwide and breaking the stigma and taboos surrounding the topic.

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Menstrual Hygiene Day (May 28) is a day dedicated to raising awareness of the importance of menstrual hygiene for women, girls, and all people who menstruate worldwide and breaking the stigma and taboos surrounding the topic. (Graphic: Business Wire)

When we talk about women and girls who don't have access to or cannot afford menstrual hygiene products, we often think of faraway underdeveloped countries and regions. But, the sad fact is that so many menstruating people face these issues in the modern and developed economies. So, what can we as individuals do to stop period poverty once and for all?

INTIMINA, a brand dedicated to caring for women's intimate health and breaking taboos, brings a guide on actions each person can take to make the world a better place for all menstruators.

1. Help get sanitary products more available to people who cannot afford them.
   
   Join groups or make donations to charities dedicated to fighting against period poverty. You might even start or join initiatives in your school, university, or workplace to introduce free menstrual products and education about menstruation in general.
   
   
   
   
2. Support petitions to reduce or eliminate taxes on menstrual products in your country. Scotland was the first European country to remove the taxation of menstrual products, and many countries followed. However, there is still a lot to be done. In the US, some states have reduced the period tax while in others, period products are still considered a luxury. Find out what you can do to support the cause of ending period product taxation in your country, state, and community.
   
   
   
   
3. Talk to people around you.
   
   Plenty of data shows many women today face period poverty at least once in their life. In the US, 1 in 4 women has struggled financially to decide between buying period products and meals. In 2021, a survey in Sweden showed that 1 in 5 menstruating women could not afford menstrual protection on one or more occasions. One in 10 women in the UK struggles to afford menstrual products.
   
   
   
   So, this is not a third world issue but something that happens to people around us. Talk to your friends, family, and colleagues; start conversations about period management; and find out if you can help someone first-hand.
   
   
   
   
4. Switch to reusable menstrual products and spread the word.
   
   Reusable menstrual products such as menstrual cups can last up to 10 years and are safe for the body. They are eco-friendly, and by using them, everyone can contribute to environmental preservation. Check out INTIMINA's menstrual waste calculator and discover how much waste you create when using one-time period products.
   
   
   
   
5. Help take down myths about menstrual hygiene.
   
   Surprisingly there are still a lot of myths surrounding menstruation, so why not help take them down by opening conversations about this normal bodily function. Maybe there are women in your life that need reassurance that they can wash their hair during their period or that they can exercise.

Danela Zagar, INTIMINA's Global Brand Manager, said: "We need to talk without shame about menstruation as it is the most natural thing in every woman's life. The same goes for menstrual products. They should be accessible to everyone. In most parts of the world, sanitary products are considered luxury goods—items not considered a necessity—and are taxed accordingly. That makes menstrual products even more inaccessible, so each Menstrual Hygiene Day, INTIMINA joins communities and brands worldwide to raise awareness about these problems. INTIMINA speaks loudly about period poverty to help ensure a healthy and prosperous future for girls and women everywhere."

Whichever big or small action you decide to take this Menstrual Hygiene Day, try not to make it a one-time effort. Maybe you can make these activities a regular thing and thus make a small but meaningful difference for the future of women in your communities or other places in the world.

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