Sprouts Farmers Market Announces New NIL Deals
PHOENIX , March 19 /Businesswire/ - Sprouts Farmers Market will continue its long-term commitment to women’s athletics by announcing nine new individual Name, Image and Likeness (NIL) deals with female athletes from schools in Sprouts communities across the country.
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Sprouts Farmers Market brings on new NIL deals with female athletes including Cameron Brink, the Pac-12 Conference's Women's Basketball Player of the Year. (Photo: Business Wire)
To date, Sprouts has executed more than 150 female athlete deals through NIL partnerships, solidifying its position as a key supporter of women’s sports. In 2022, Sprouts celebrated the 50th anniversary of Title IX with 50 NIL sponsorships of female athletes within the Pac-12 and Big 12 conferences. In 2023, it continued its commitment to women’s athletics with more than 45 partnerships with college athletes.
“Sprouts’ remains steadfast in our commitment to elevate women’s athletics through ongoing NIL partnerships with talented female athletes,” said Alisa Gmelich, senior vice president and chief marketing officer of Sprouts. “We’re thrilled to extend our support with nine new partnerships, reaffirming our ongoing dedication to empowering women and fostering opportunities for women in athletics.”
Since 2022, Sprouts has been dedicated to empowering women both on and off the field, whether its through providing access to healthy groceries or forming impactful partnerships with powerhouse athletes and organizations.
Here are the 9 new Sprouts female athlete sponsorships:
For more information, visit https://www.sprouts.com/women-in-sports/.
About Sprouts Farmers Market, Inc.
True to its farm-stand heritage, Sprouts offers a unique grocery experience featuring an open layout with fresh produce at the heart of the store. Sprouts inspires wellness naturally with a carefully curated assortment of better-for-you products paired with purpose-driven people. The healthy grocer continues to bring the latest in wholesome, innovative products made with lifestyle-friendly ingredients such as organic, plant-based and gluten-free. Headquartered in Phoenix, and one of the largest and fastest growing specialty retailers of fresh, natural and organic food in the United States, Sprouts employs approximately 32,000 team members and operates more than 400 stores in 23 states nationwide. To learn more about Sprouts, and the good it brings communities, visit about.sprouts.com.
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