Program Targets NY Latinos With Diabetes
NEW YORK - To further reinforce their commitment to Diabetes prevention, The Mount Sinai Medical Center recently partnered with the American Diabetes Association (ADA) to launch their Stop Diabetes Campaign in New York. The campaign is designed to raise awareness of Diabetes among Latino New Yorkers, encouraging them to share their stories, ask questions, and win against this disease. International singing superstar Gilberto Santa Rosa, who was recently diagnosed with the disease, is the new spokesperson for the ADA's campaign. Physicians Lead Diabetes Prevention Workshops at the ADA's Feria de la Salud Mount Sinai understands the needs of the underserved Latino population in NYC and knows that events such as this one, that provides easy in a convenient and familiar setting, is a successful way to reach the community and provide healthcare information and tools needed to effectively treat and manage this disease. About The Mount Sinai Medical Center The Mount Sinai Medical Center encompasses both The Mount Sinai Hospital and Mount Sinai School of Medicine. Established in 1968, Mount Sinai School of Medicine is one of few medical schools embedded in a hospital in the United States. It has more than 3,400 faculty in 32 departments and 15 institutes, and ranks among the top 20 medical schools both in National Institute of Health funding and by U.S. News & World Report. The school received the 2009 Spencer Foreman Award for Outstanding Community Service from the Association of American Medical Colleges. The Mount Sinai Hospital, founded in 1852, is a 1,171-bed tertiary- and quaternary-care teaching facility and one of the nation’s oldest, largest and most-respected voluntary hospitals. In 2009, U.S. News & World Report ranked The Mount Sinai Hospital among the nation’s top 20 hospitals based on reputation, patient safety, and other patient-care factors. Nearly 60,000 people were treated at Mount Sinai as inpatients last year, and approximately 530,000 outpatient visits took place. Left to right: Dr. Eliscer Guzmán, M.D., F.A.C.C; Dr. Carlos Driggs, MD and specialist in Internal Medicine and Dr. Samer Kottiech, M.D. and Cardiologist.
Diabetes is the 7th leading cause of death in this country. In NY alone, there are approximately 1,000,000 who have the disease and about 1/3 don't even know it. Latinos in particular are disproportionately affected and it is estimated that 1 out of 2 Latino children born as of the year 2000 will develop Diabetes in their lifetime. Mount Sinai is working tirelessly to stop that.
Mount Sinai participated in the ADA's Feria de la Salud in St. Mary's Park in the Bronx as the Health & Wellness Presenting Sponsor. This yearly event draws thousands from the surrounding communities who are interested in taking a more active role in their healthcare but don't necessarily have the access or ability to do so.
At this event, besides the good music and entertainment, attendees obtained free health screenings, information on local healthcare and had unprecedented access to top Mount Sinai Cardiologists, Endocrinologists and RN's in a series of workshops designed to teach event goers about preventing and managing their Diabetes via diet, exercise, and proper administration of medication.
Left to right: Arminda Figueroa, President Latin2Latin Marketing + Communications; Dr. Samer Kottiech, Cardiologist Mount Sinai; Dr. Tracy L. Breen, Assistant Professor of Medicine and Clinical Director, Mount Sinai Diabetes Program; Gilberto Santa Rosa, Singer and Spokesperson for "Stop Diabetes;" Wayne Keathley, President, COO and EVP for Business Development, The Mount Sinai Hospital; Nilda Velez, VP, Advertising & Operations Latin2Latin Marketing + Communications.
