August 2022         
Today's Date: September 27, 2022
LIBERTY Dental Plan of New York Awards 12 Scholarships in Partnership with PENCIL   •   Greenwood and Travis Hunter Sign NIL Deal and Partner to Launch the “Choose Black” Campaign   •   “What I Want to Know with Kevin P. Chavous” Podcast Launches Third Season in Search of Answers to Education’s   •   Mogul Launches Nationwide Campaign Called “Build Better Boards” to Champion More Diverse Boards   •   Watercrest Fort Mill-Indian Land Assisted Living and Memory Care Celebrates Two-Year Anniversary   •   Mogul Launches Nationwide Campaign Called “Build Better Boards” to Champion More Diverse Boards   •   LaWow Adds LGBTQ Lawsuits to its Search Engine   •   LIBERTY Dental Plan of New York Awards 12 Scholarships in Partnership with PENCIL   •   Iranian American Women Foundation (IAWF) Announces Candlelight Vigil for Mahsa Amini   •   Test Release special characters in the headline © ® ™ é ñ ü ç î ò   •   PPL Corporation publishes voluntary environmental, social and governance disclosures highlighting clean energy strategy and sust   •   Greenwood and Travis Hunter Sign NIL Deal and Partner to Launch the “Choose Black” Campaign   •   tonies® goes Hong Kong: Internationally expanding success from Germany now available in Asia for the first time   •   Lumentum Releases 2022 Corporate Social Responsibility Report   •   Archbishop Cordileone: Protect the Rights of Migrants and Refugees   •   India's women, digital prowess & green growth power SDG discussions in New York   •   CELEBRATE SHELTON ANNOUNCES FALL EDITION OF DOWNTOWN SOUNDS   •   Poll: Over Half of Voters of Color Oppose Government Negotiation of Drug Prices Once They Learn About Consequences for Patients   •   Test Release special characters in the headline © ® ™ é ñ ü ç î ò   •   Inspiring Stories of Persecuted Christians in Heroic Faith to be Rereleased in 2024

Notice: Undefined index: currentSection in /home/blackradionetwork/public_html/page.php on line 176
Bookmark and Share

Search Is On For Black Campaign Spokesmen

 OAK BROOK, IL - The McDonald's Men of McCafe Search has launched a new talent search.  Through hosting a series of live events and an e-mail entry time period McDonald's will determine which five community service-minded males will represent as the official Men of McCafe at the 2011 Essence Music Festival.  McDonald's has teamed with popular online portal AOL Blackvoices to bring this exciting search to life online by hosting applicants' profiles and online content from the series of live events.  

The Men of McCafe, a group of African American male brand ambassadors, made their successful debut at the McDonald's booth during the 2009 Essence Music Festival, creating an unexpected frenzy among female consumers. Since then, the group has developed a following throughout the country providing McDonald's the perfect opportunity to develop an interactive program that recruits fans of McCafe to become brand ambassadors.

"After an overwhelming response from consumers, McDonald's is excited to launch the Men of McCafe concept as a national search," said Rob Jackson, Director of U.S. Marketing, McDonald's USA. "This program is our way of providing a meaningful experience that will directly impact our consumers by allowing them to have connection to espresso based coffee culture and new age beverages while also providing a fun and contemporary means of promoting positive images of African-American men."

The national search kicks off with a live event in Atlanta at the Real Moments, Real Fruit Smoothie Fusion tour stop at the Atlanta Football Classic on September 25. Former NFL player and inaugural Man of McCafe, Isaac Keys, and BET personality,Alesha Renee will host the search for current male students and alumni at Historically Black Colleges and Universities during tailgating activities. The search will also head to Charlotte, NC in February 2011 during McDonald's festivities at the CIAA Tournament.

In a continued effort to showcase the latest line of McCafe Smoothies, the Real Moments, Real Fruit Smoothie Fusion tour bus, an upscale smoothie lounge on wheels, has been travelling across the country allowing consumers to experience the latest taste of McCafe in a surprising way. The tour bus has been providing "real moments" including special appearances by recording artists Regina Belle and J Moss and back-to-school giveaways for students along with providing samples of the new McCafe Real Fruit Smoothies featuring Wild Berry and Strawberry Banana flavors. To date, the tour bus has visited over 20 cities including HoustonWashington, D.C., and New York.

Throughout the email submission period, consumers will also have the opportunity to log on to AOL Blackvoices to learn more about the program. As the exclusive digital media partner, AOL Blackvoices will feature the launch video as well as feature the winners once announced.

"As the number one online destination for African-American news, culture and community, AOL Blackvoices is thrilled to join forces with McDonald's to launch this national search which will involve our more than three million monthly visitors*," said Blackvoices' Director Tariq Muhammad.

For more information about the McDonald's Men of McCafe Search, please visit 365Black.com or visit Blackvoices.com for Official Rules, restrictions and entry details.

About McDonald's

McDonald's USA, LLC, is the leading foodservice provider in the United States serving a variety of wholesome foods made from quality ingredients to more than 26 million customers every day. Nearly 90 percent of McDonald's 14,000 U.S. restaurants are independently owned and operated by local business men and women. Customers can now log online for free at any of the 11,000 participating Wi-Fi enabled McDonald's U.S. restaurants. For more information, visit www.mcdonalds.com, or follow us on Twitter (@McDonalds) and Facebook (Facebook.com/McDonalds) for updates on our business, promotions and products.


STORY TAGS: BLACK , AFRICAN AMERICAN , MINORITY , CIVIL RIGHTS , DISCRIMINATION , RACISM , NAACP , URBAN LEAGUE , RACIAL EQUALITY , BIAS , EQUALITY



Back to top
| Back to home page
Video

White House Live Stream
LIVE VIDEO EVERY SATURDAY
alsharpton Rev. Al Sharpton
9 to 11 am EST
jjackson Rev. Jesse Jackson
10 to noon CST


Video

LIVE BROADCASTS
Sounds Make the News ®
WAOK-Urban
Atlanta - WAOK-Urban
KPFA-Progressive
Berkley / San Francisco - KPFA-Progressive
WVON-Urban
Chicago - WVON-Urban
KJLH - Urban
Los Angeles - KJLH - Urban
WKDM-Mandarin Chinese
New York - WKDM-Mandarin Chinese
WADO-Spanish
New York - WADO-Spanish
WBAI - Progressive
New York - WBAI - Progressive
WOL-Urban
Washington - WOL-Urban

Listen to United Natiosns News