SAN ANTONIO – Clear Channel Radio today announced a national community engagement initiative with UNCF (the United Negro College Fund).
Clear Channel Radio is participating in a 30-day national community engagement campaign this month to support UNCF, the nation’s largest and most effective minority education organization.
“We are proud to support this, amazing organization UNCF is excited to use the power of our radio and digital platforms and local engagement with millions of Americans to encourage their involvement and support,” said Clay Hunnicutt, Senior Vice President of Programming at Clear Channel Radio. “Helping those in need of support for higher education- is an admirable cause and we’re happy to put our resources behind them.”
*Working with UNCF to Help Students Go To and Through College
Clear Channel Radio has created a series of :15 and :30 second PSAs, which are airing on more than 850 of its stations in 150 markets across the nation to create awareness and encourage donations to UNCF. The charity has played a critical role in enabling more than 60,000 students each year to attend college by awarding more than 10,000 scholarships per year, providing operating funds for its 39 member colleges and universities, and advocating for the importance of every American receiving a good preschool-through-college education.
In addition to the PSAs, the Clear Channel Radio Digital team has created a website portal for its participating radio station websites throughout the first quarter, where the portal page will serve as a source of information and collect donations. Clear Channel Radio will also produce a :30 minute long-form public service show that will discuss education in America, the role of UNCF and how people can donate, help or request help. The show will air during the weekend of January 29th and 30th.
The Clear Channel Radio UNCF initiative will air in association with the airing of UNCF An Evening of Stars® Tribute to Chaka Khan, a two-hour entertainment television special in which artists like Stevie Wonder and Fantasia perform the songs that Chaka Khan made famous and honor UNCF for its long record of support for education. Celebrating it 32ndseason, UNCF An Evening of Stars will air locally from coast to coast on January 29th, and nationally on January 30th on the BET Network (10 PM ET), WGN America (3 AM CT) and Centric TV (12 AM ET). Other participating celebrities include Soledad O’Brien of CNN, Ginuwine, Mo’Nique and many more.
“By providing generous radio, digital and outdoor promotional support, producing and airing radio promos, and developing a special UNCF web site, Clear Channel is making it possible for thousands of students to get the college education they need to launch their careers and contribute to their communities,” said UNCF president and CEO Michael L.Lomax, Ph.D. “We thank them for their support and look forward to the national broadcast of UNCF An Evening of Stars® Tribute to Chaka Khan.”
About Clear Channel Radio
Clear Channel Radio is a leading radio company focused on serving local communities across the U.S. with an audience of more than 110 million choosing Clear Channel Radio programming each week. The company's content can be heard on AM/FM stations, HD digital radio channels, on the Internet, at iheartradio.com and on the iheartradio mobile application on iPods and smart phones, and used via navigation systems from TomTom, Garmin and others. The company's operations include radio broadcasting, syndication and independent media representation. Clear Channel Radio is a division of Clear Channel Communications, Inc. (OTCBB: CCMO), a leading global media and entertainment company.